Hyatt Hotels Corporation has officially launched its new Vivid Hotels & Resorts brand with the opening of Hyatt Vivid Punta Cana, located in Cabeza de Toro, Punta Cana. This adults-only, all-inclusive resort features 467 guestrooms and suites, showcasing a blend of contemporary comfort and Dominican design influenced by the local coastal heritage.
Resort Features and Guest Experience
The resort aims to cater to modern travelers by offering a flexible, experience-driven approach organized around three key pillars: Flow, Discovery, and Presence. Flow emphasizes movement, wellness, and active experiences, while Discovery encourages authentic cultural immersion and local connections. Presence focuses on mindfulness, relaxation, and meaningful moments.
Hyatt Vivid Punta Cana provides a diverse culinary experience featuring five à la carte restaurants, an international food hall, a bar and grill, and seven bars and lounges, which includes a hidden speakeasy and the wellness-oriented Zenda Café. The resort’s dining options are designed to cater to various tastes while promoting the local culinary scene.
In addition to its dining offerings, the resort introduces a variety of immersive experiences aimed at promoting wellness and cultural engagement. Guests can participate in paddleboard yoga, wellness sessions focused on Dominican coffee, creative workshops, cultural art experiences, guided stargazing, and enjoy treatments at Zenda Spa that draw inspiration from local ingredients and traditions.
Hyatt’s opening of Vivid Punta Cana marks a continued expansion of its Inclusive Collection portfolio in the Dominican Republic, where the company now operates 30 resorts and exceeds 16,000 rooms. Future growth in the region includes plans for the openings of Secrets Macao Beach Punta Cana in 2026 and Hyatt Ziva Punta Cana in 2029.
The launch of Hyatt Vivid Punta Cana aims to provide guests with a fresh, relaxed all-inclusive experience, emphasizing wellness, flexibility, social connections, and authentic experiences reflective of the destination.
Why It Matters
The introduction of the Vivid Hotels & Resorts brand underscores Hyatt’s commitment to enhancing its offerings in the Caribbean, aiming to attract travelers seeking a blend of relaxation, cultural engagement, and wellness-focused experiences in a popular tourist destination.


