The 13th Latin American Festival took place on Saturday in the Baram Madang plaza area of Seongbuk District Office in northeastern Seoul. The event featured participation from 15 embassies representing Central and South American countries.
Festivities Highlight Cultural Diversity
Since its inception in 2011, the festival has aimed to showcase Latin American culture. Around 22 booths were set up, offering a range of Latin American culinary delights, including arepas, empanadas, tacos, and pupusas. Additionally, attendees were able to explore traditional hats, musical instruments, and local crafts.
A variety of cultural performances enriched the atmosphere, including the Mexican Jalisco dance, Argentine tango, Ecuadorian traditional music, Salvadoran dance, and Colombian dance forms. These performances aimed to provide entertainment while highlighting the unique cultural elements of each participating nation.
Angie Shakira Martinez Tejera, who serves as the ambassador of the Dominican Republic to Korea, emphasized the festival as a platform to showcase her country. The Dominican booth featured music, dance, culinary specialties, crafts, and even elements of the popular sport of baseball, which she described as a key cultural link between the Dominican Republic and Korea. “We think that baseball is one of the best ways to connect Korea and the Dominican Republic,” she stated.
Mathias Francke, the ambassador of Chile to Korea, remarked on the importance of the festival in promoting the diversity of Latin American cultures. He noted that while Spanish is widely spoken across the region, each country possesses its own distinct cultural identity. “It’s a very diverse region. Although people think that we are very similar because we all speak Spanish, our culture is very different,” he explained.
The festival not only served as a cultural showcase but also aimed to emphasize environmental responsibility. Kim Hyo-jin, one of the event coordinators, mentioned that they promoted a zero-waste initiative. Visitors were encouraged to bring their own containers and cups, with discounts offered for those who participated. Approximately 500 staff members and volunteers assisted in executing these sustainable practices while also helping to raise funds for low-income multicultural families in the Seongbuk District.
The positive response to the festival indicates a growing interest in Latin American culture among Korean residents. This year’s event allowed attendees from various backgrounds to engage with the diverse offerings from Latin America, reinforcing cultural connections between the two regions.
Why It Matters
The Latin American Festival represents a significant cultural exchange that fosters connections between Korea and Latin American countries. It not only provides a space for cultural understanding but also promotes cooperation and goodwill among diverse communities, highlighting the importance of multiculturalism in an increasingly interconnected world.


