Nvidia CEO Jensen Huang has urged European leaders to accelerate their adoption of artificial intelligence (AI) to avoid falling behind in the global tech race. Huang delivered this message during his recent tour across Europe, which included visits to France, Sweden, the UK, and Germany. His remarks were made ahead of Nvidia’s GTC event in Berlin, which began on Tuesday.
Speaking at a public discussion in Berlin with German Chancellor Friedrich Merz, Huang emphasized the importance of moving swiftly on AI initiatives while advocating for a balanced regulatory approach. He stated that while safety in AI development is crucial, excessive regulation might hinder technological advancement. “There’s nothing to regulate if the industry doesn’t thrive,” Huang said, highlighting the need for Germany to cultivate a robust domestic AI industry.
Huang suggested that regulations should focus on AI applications, similar to the existing frameworks for internet-based products, rather than imposing sweeping restrictions on the underlying technology. “We should be regulating the applications right away,” he asserted.
During the discussion, Merz acknowledged the ongoing struggle in Europe to balance innovation and regulation. He expressed concerns that completely unregulated environments are not viable, nor are excessively strict rules. Huang urged Merz and his government to “give Germany a chance” to develop its AI industry.
Huang and Merz’s discussion also framed AI as a potential solution to the economic challenges that have plagued Germany, contributing to recessions in 2023 and 2024. Huang pointed to the country’s strong manufacturing sector and engineering expertise as assets that could be leveraged to give the nation a competitive edge in the next phase of technological advancement. “The next wave of AI is physical,” he said, referencing the role of robotics and industrial applications in the future of AI.
Earlier in his visit, Huang expressed similar sentiments in London, where he noted a tendency in the UK to focus on failures rather than opportunities. “You have smart people, you have a great culture… but for some reason, if there was a million reasons to win, you find the one reason not to do it,” he remarked.
This dialogue underscores the wider tensions surrounding Europe’s regulatory approach to AI, particularly in contrast with more accelerated developments in the United States and China. While Europe has taken steps to implement comprehensive regulations, including the EU AI Act, these measures have prompted concerns about potentially stifling innovation.
Huang’s warnings reflect not only his interest in promoting AI infrastructure but also the urgency for Europe to enhance its competitiveness in the rapidly evolving technological landscape. Without timely action, European leaders may risk losing the momentum necessary for meaningful innovation in the AI sector.

